Why Is Everyone Obsessed with Protein?

Why is everything suddenly protein? From protein cereal to protein chips to protein water (??), it feels like the world has gone macro-mad. In this episode of Your Diet Sucks, Zoë and Kylee dig into the science, history, and cultural obsession with the most overhyped, but still essential, nutrient on the label: protein.

We break down how much protein you actually need (especially if you’re active), why protein powder might be helpful or just a waste of money, and what makes a good supplement (including how to avoid the ones loaded with heavy metals). We also tackle the environmental and digestive costs of high-protein diets, how diet culture and aging fear-mongering fuel the obsession, and why carbs and fiber deserve just as much attention.

If you’ve ever wondered whether your recovery smoothie is necessary, or if you’re somehow failing by not eating 200 grams of protein a day, this episode is for you.